Like a magnet inbound marketing will attract the right people to your website and if done right will help them stick with you and what you say. “Inbound digital marketing” refers to promoting a brand, product, or service online via blogs, videos, podcasts, eBooks, social media, and so on to … Read more
Using digital marketing can make you feel like you’re juggling knives; you need multiple weapons in your digital marketing arsenal, and you need to manage them all carefully. But what digital marketing activities should you be doing? Here are our top 10 digital marketing activity recommendations… Digital Marketing Focussed Web … Read more
Everyone knows social media is a great way to make the public aware of your company, your brand, and your product and should be part of your digital marketing strategy. The problem lies in getting potential customers to read your social media postings. Here are some tips: Consider Real-Time Too … Read more
Before looking at some tips on how to use social media to win more customers, here are some interesting figures that we have found and put together for you. Why Social Media Is Great For Finding New Customers. If you sell to the public, social media marketing is a vital … Read more
We are asked regularly to talk about concepts and methods for both businesses and individuals to help them with effective social network marketing. Through concepts such as having a goal, building your brand, knowing your audience, calls to action, you will have the upper hand on spreading your message on … Read more
Writing quality website content on a regular basis, can be quite a demanding process as well as being a challenge to maintain content freshness and audience interest. I must admit that although we help clients with their content, it still remains a challenge for me. Having a strong process behind … Read more
You want to be better than the competition, in regards to your mobile marketing plan. You already may excel at other marketing methods, now you want to master this one. Here are some ideas to help give you the edge on anybody competing for your business. How mobile friendly are … Read more
The importance of internet marketing is continuing to expand. Surveys of all kinds show a major shift in traditional marketing budgets to budgets being spent online to market all types of products and services. Add Internet Marketing To Your Marketing Mix Internet Marketing Defined Internet marketing is the use of … Read more
If you wish your business to succeed online, then search engine marketing is of the utmost importance. It all boils down to quality high value, preferably unique content and strong social signals. This is what the search engines crave. Its what they are always looking for! Here’s my top 3 … Read more
SEM (Search Engine Marketing) is a pooling of various online marketing strategies to increase traffic flow to a website, a blanket term which includes SEO (Search Engine Optimisation), SMO (Social Media Optimisation), pay-per-click advertising, and paid inclusion into search engines. But why is SEM so effective? A good SEM campaign … Read more